The Real Cost of a Sample: What to Expect (and Budget For)

If you're developing your first product and preparing to sample, you might be wondering: How much is this actually going to cost me?

The truth is, most fashion founders underestimate the real cost of a sample.

It’s not just the fabric or the cut-and-sew work—it’s communication, shipping, revisions, and time.

In this post, I’ll break down what to expect, what affects your sample cost, and how to budget smarter.

1. What’s Included in the Cost of a Sample?

Sampling costs vary, but here’s what you’re typically paying for:

• Labor: Sewing time is often more expensive during sampling than in bulk production.
• Pattern Development: If you don’t already have a pattern, expect a charge.
• Cutting & Marking: Factories may need to cut by hand, which takes time.
• Materials: You’ll either send your own fabric/trims or pay for theirs.
• Admin & Communication: Yes, you're often billed for time spent coordinating.

Typical Range: $80–$300+ per style per sample, depending on complexity, materials, and your manufacturer’s location.

2. How Many Rounds Will You Need?

Most brands don’t nail it in round one, and that’s normal.

Expect at least 2–3 rounds of samples:

• First Sample: Tests construction + initial fit
• Fit Sample: Adjusted based on feedback
• PP (Pre-Production) Sample: Final approval before bulk
• More rounds = more cost. Plan for it in your budget.

Tip: Get a round of samples in each size. Make sure each size is the way you want it to fit.

3. What Factors Affect Sample Cost?

• Garment Complexity (a hoodie costs more to make than a basic tee)
• Fabric Type (stretch, performance, or specialty fabrics often raise labor costs)
• Factory Location (domestic vs. overseas rates)

4. How to Budget for Sampling

• Budget for at least 2 rounds per style
• Set aside funds for shipping (especially if international)
• Add buffer for unexpected revisions or delays
• Use a tracker to keep it all in one place

5. Mistakes to Avoid

• Assuming your first sample = final product
• Rushing into production without full approvals
• Not budgeting for changes or retesting
• Sending a factory vague references or no tech pack

Sampling is a necessary investment, and the better prepared you are, the fewer rounds (and dollars) you’ll waste. Get your specs in order, budget realistically, and track every detail.

Your future production run (and self) will thank you.