Free Resources for Fashion Founders

Building a fashion brand doesn’t have to mean figuring it all out on your own. These free templates, checklists, and guides are designed to help you start your brand and move forward with confidence and without the added on stress.

Use them, copy them, customize them. There are no secrets here.

The Fashion Startup Checklist

Everything you need to go from idea to first sample. Your big-picture overview of the process from concept to launch.

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Pricing Margin Cheat Sheet

Set your prices with confidence—DTC and wholesale. Understand your numbers and avoid pricing mistakes from the start.

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Tech Pack Starter Template

The essential layout to start communicating with your factory.

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Fabric Sourcing Questions Guide

Know what to ask when reaching out to vendors. This quick guide helps you sound prepared, even if it’s your first time sourcing.

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Wholesale Line Sheet Template

A clean, editable format to showcase your product line. Perfect for buyers, trade shows, and pre-launch interest.

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Tech Pack Checklist

This checklist walks you through every section of a solid tech pack AND why it's important.

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Shopify Best Practices

A clear, founder-friendly breakdown of best practices to make your store look professional, convert better, and be ready for launch.

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Fashion Startup Glossary

Know what you’re talking about before you start emailing factories.

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Fashion Startup Photoshoot Checklist

A step-by-step checklist to help you prep, organize, and execute a brand photoshoot that actually supports your launch (and your sales).

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